In 2005 the town was voted the fourth best place to live in the UK. The cathedral-like parish church of St Mary the Virgin, and indeed the town centre around it, occupies a higher area of land to the west of the River Stour, overlooking the flatter ground which surrounds the town. Ashford is sandwiched between the North Downs, England's second longest hill range, and the Greensand Ridge which is more visible west of Pluckley and east of Aldington.
Middle Row offers a quaint pedestrian approach to the High Street, which is completely pedestrianised. It is hard to imagine that the high street was once the main A20 road from London to the Channel ports of Folkestone and Dover. Ashford was bypassed in the late 50s and this was upgraded to motorway in the early 80s. A ringway was constructed around the town centre in the early 70s. This gained a reputation as a racetrack (see the video on YouTube) and has since been broken up into a main thoroughfare for the A292 on the north of the town centre and a series of 'shared space' streets to the south. This was the first scheme of its kind in England and Wales, prompting a humorous comment from TV's Jeremy Clarkson.
And while we are on the subject of roads, in 1914 the London to Folkestone road in Ashford was the first road in Britain (and arguably the world) to be adorned with central white lines. This was possibly in the vicinity of Maidstone Road but this needs verifying. Surely there should be a plaque or something commemorating this?
Trains & Planes
On Your Bike
Another useful cycle route, which has been suggested to the borough council and the local MP for proper blue-signing, can be followed south from the railway station, past the designer outlet, beside the railway to Park Farm, and passing through the estate to Church Hill, Kingsnorth, where lanes can be picked up to reach Hamstreet via Bond Lane / past Homelands Stadium or via Bliby / Brisley. Another radial route could easily be created via Willesborough, over the A2070 bridge to Sevington Church, Mersham and Brabourne Lees, as well as one from Route 18 at Singleton to Great Chart and along lanes to Daniel's Water, Bethersden, Smarden and Headcorn. Three new links the for cost of a bunch of blue signs!
Dining, Shopping & Entertainment
As far as dining goes there are many quality restaurants in the town centre including Beunos Aries Nights (Argentinian), Aspendos and Cappadocia (Turkish), Jay's Soul Food (Caribbean) and Amici (Italian). There are numerous Indian, Chinese and Nepalese restaurants in the town centre as well as Pizza Express which also has an outlet at the designer outlet, a twenty-minute stroll away. Other 'outlet outlets' include Wagamama, Five Guys and YO! Sushi. A twenty-minute walk in the opposite direction via Quantock Estate and the Eureka bridge will bring you to Eureka Park (this 'quickest walking route' should surely be signed?). Here you'll find restaurants including Nando's, Frankie & Benny's and Beefeater.
The designer outlet attracts shoppers from all over the Southeast and is the largest tented structure in Europe, even eclipsing the O2 arena (formerly the Millennium Dome). Meanwhile the town centre has two shopping centres, these being Park Mall and County Square. Ashford's former John Lewis store has reopened as the Range, but with several big names following Debenhams out of the County Square shopping centre it seems that more needs doing to make the town centre as attractive to big names as out-of-town sites. The loss of Wilko also leaves a large unit empty. The borough council has announced plans to consolidate the town centre by effectively shifting the focus slightly to the south to rejuvenate Bank Street. The jury's out as to whether or not this will prove successful.
For entertainment the town has two cinemas. The larger of these is at Eureka Park and the newer cinema is in Elwick Place. Sensibly, the town centre population is being increased with modern flats along Victoria Way, in Park Street and elsewhere, but is this potential market being used as a lure to businesses? Answers on a postcard!
Ashford also has a modern ten-pin bowling alley, the Stour Centre for sports and swimming, the Julie Rose Stadium and 'Revelation at St Mary's' which stages music concerts and performances at the parish church, with some big names such as Fairport Convention and Creedence Clearwater Revival. Whilst this is a great innovation, residents have routinely expressed a wish for an actual theatre in the town which seems to be an unacknowledged anomaly when Ashford is larger in population than Folkestone, Canterbury and Margate, all of which are well-served theatrically.